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May 9, 2016
As healthcare practices across the nation continue to find out, patients place ever-diminishing levels of importance on care alone. While it is and will forever be a factor that influences a person’s decision, convenience has become another key area patients look at when choosing a healthcare facility. Online scheduling, in particular, has become something more and more of us consider when selecting a healthcare provider.
In order to succeed in today’s technology-driven world, you have to provide convenience alongside top-notch care. As the use of smartphones, tablets and other Internet-connected devices has permeated society, healthcare hasn’t always done a great job of keeping up. Those facilities that have kept up with tech trends have seen an uptick in both the number of patients they take in and the quality of care they are able to provide, while places relying on the old ways continue to remain stagnant in both areas.
Online scheduling is one of the simplest, and most popular, pieces of technology used by forward-thinking healthcare clinics. With this, patients are able to see when a doctor is available and schedule an appointment using your website. According to research from Accenture, 38 percent of all healthcare appointments will be scheduled online by 2019. Still not convinced your practice needs it? Here are 4 additional benefits of online scheduling.
More than ever, people are less inclined to make phone calls especially if it involves ringing up someone they don’t know. For many people looking for a new doctor or specialist, they will simply keep looking for one that has online scheduling to avoid having to make a call. If you don’t want your practice to miss out on potential new patients, having online scheduling is a no brainer.
Think about how much time your staff spends each day answering phone calls from people needing to make an appointment. It’s probably a lot if you have a busy practice. Imagine if they were able to focus on patients at your facility instead of being on the phone with ones who want to be there. It would probably improve the level of care each person receives while at your facility. This will allow patients at your office to feel as if they are truly being taken care of and increasing the chances they return in the future.
One of the most difficult things for a patient is trying to schedule an appointment when your office is closed. If something happens at 8pm, they have no way of knowing if you will have time to see them the next morning. This puts them in a bind as they either have to take time off work and hope you can see them or go into work in the morning and wait until they can make an appointment.
With online scheduling, this problem is easily avoidable. They can simply log in to your website and see when you are available. This allows your patients to plan their schedule accordingly around the visit without having to wait until the next day.
Sure, you probably can get away with not having online scheduling at the moment and maybe even for the next year or two, but eventually the time will come for your practice to embrace the technology. The sooner you do it, the sooner you can get your staff trained and the sooner your patients can enjoy the benefits of it. And for those healthcare providers who think online scheduling is simply a passing trend, well we’re sure there were plenty of doctors who said the same thing about the telephone when it was first introduced.
Need help setting up online scheduling at the your practice? Want to learn more about how technology can help make things easier for your patients? Talk to our IT experts today.
Published with permission from TechAdvisory.org. Source.
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